Saturday, December 20, 2008

Farmers Market Sunday: Careful What You Wish For



After three weeks of doing Farmers Market on Thursdays, the Sunday Farmers Market manager asked me if I'd like to do Sundays. The coveted Sunday, the day my family and every other family in Marin county shops at the farmers market - they have jumpies of all sizes, pony rides, kettlecorn smoke and live music fill the air, the aisles so densely populated, you have to fight your way through. It's the big leagues. I would be stupid not to accept. Grinning inside and resisting the urge to jump up "YES!", I told him I'd think about it.

I originally only wanted to do Sunday Farmers Market when I applied, but they rejected me saying there were no openings. The true story was that another cupcake company had applied and gotten accepted before me. Three months later the farmers market still hadn't heard back from them.

After an evening of sporadic discussion with Alec, while he played with Laura during dinnertime, we both concluded that Sundays would be ideal for business and practical for our schedules. We now have built in daycare(Alec) for Laura. We'd still have Laura in daycare during the week, so I can work in the kitchen. Alec doesn't lose time from his job to help me set up and break down. Unfortunately, it means family time is stunted but at least Alec and Laura can come visit me during the FM. (And perhaps, I can put Laura to work, giving out samples. - not that there's a problem with people taking samples, but wouldn't it be cute?)

My last FM Thursday will be next week Christmas eve. I'll start doing Sundays the first Sunday of 2009. What a way for Little Piggy Cupcakes to start the new year.

I have yet to get a pre-order. It's the bulk orders that will sustain and grow my business. There's no doubt I've made a superb product. All my customers at the farmers market love the cupcakes. Even those who scoff at the price, still think they're delicious.

The next phase for Little Piggy is to show customers that cupcakes are not just a whim purchase, a moment of pleasure to be eaten on the spot, the end. Little Piggy can be taken home as a litter to share with family and friends for a special occasion. Why settle for shortening-based supermarket cupcakes or waste your time baking your own, when you can have these little princesses?

1 comment:

Ryan said...

cute Tina, very cute entry.